Analytics services
Google Analytics and web analytics are vital for effective online marketing. They don’t just answer questions like “how are we doing,” but serve as a primary source of information for digital advertising strategies.
Proper measurement also takes into account legal technicalities, such as GDPR and cookie management.
Our Analytics Services
- Web analytics planning and installation
- KPI definitions
- Conversion tracking
- GDPR-compliant cookie management and authorization
Conversion Optimization and A/B Testing
Conversion optimization, A/B testing, and growth hacking. Testing great ideas is essential.
Improving the conversion rate of a web service and eliminating distractions in the purchasing funnel results in more business with the same number of visitors and marketing budget.
Marketing Dashboards
Impressive and easily readable dashboards. Automated reporting and real-time data visualization save time, allowing you to focus on the essentials: analysis and planning.
When measurement isn’t in place, advertising gets misdirected based on incorrect data. The results? Not so favorable, leading to wasted marketing budgets.
Do you need brainstorming or support for your digital marketing?
Orange is a holistic advertising agency that takes a broader view of the whole picture. From us, you get all the advertising agency services effectively under one roof.
Let’s create engaging marketing communication with results.